Server Logs
I started to concentrate on monitoring serve logs as I was considering the abandonment of the use of Google Analytics.

Server Logs and tracking activty in specific areas
Having taken over a website that has a number of booking forms I was curious to see how many bookings were made using the website. Looking at the Wordpress interface for the site I found an "Activity" feature. While this was not exactly what I wanted it did give me an idea to capture the website visitors that actually submitted a form. To this end I wrote an administration feature and added tracking to some forms.