Natural Language Processing and Generation

The application of Natural Language Processing to the design of a website is important in that the structure and content of your page will make sense to a voice recognition system.

The current use of features such as Siri and Alexa make the processing of verbal searches important when it comes to search.

With the linkage to AI the use of NLP is even more important to understand.

Processing and monitoring of events using Google Analytics 4

While it is not possible to tell exactly what a visitor used to find your pages, the authorship of the content should be mindful of that Siri, Alexa or another "smart" technology was used.

The use of Google Analytics and Google Seach Console allow the webmaster to track how pages are interacted with. This is within the "Google World", Microsoft and others have their own methods.