Automatically generated content
While researching a strategy for providing SEO services for my community I found that searches for services in the actual village name seemed to contain automatically generated content.
This also could be the result of non-organic SEO technique (otherwise known as a "paid" result. Seeing that I was trying for a generic service for my village for which I am pretty sure these services do not exist, the paid or automatic generatation of search results more than likely.
What Google say:
Belchamp Walter - a case in point
My first attempt at getting a truely "organic" search result was to try "Belchamp Walter Drone Services" as a search
that could be found.
My second was
"Belchamp Walter SEO". Both, when specifically searched for returned search results that contained the words "Belchamp Walter".
I knew that these services did not exist.
My third is for "Belchamp Walter News". At the time of writing this I have not submitted the URL to Google for indexing. There were search results returned again containing "Belchamp Walter". I did have a result for my Parish Council website, which does have a "news" page.