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Facebook Click ID

I have seen the fbclid addition to the URL as reported in Google Analytics but I had not documented it before now.

My intepretation is that a Facebook user put a link to my Village Name page on their Facebook page and a "friend" in Sweden clicked on the link.

There seems to be a Google equivalent gclid.

fbclid.com

The article: DOES FBCLID AFFECT YOUR WEBSITE SALES? suggests that there are downsides to this practice.

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Stackoverflow and decoding fbclid

This was interesting but I am not sure why this would help.

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