I have used the American spelling here are the target audience is likely to search for that spelling of optisation.
Here is one of the biggest myths of the Web Industry, SEO is largely ineffectual and is no substitute for the traditional methods of promotion.
Key Steps:
- SEO - Search Engine Opitiization
- Semantically Linked pages
- Key Lists - to add to Web Page Flow
Basics:
There is much written on this subject, I suggest that you read about what others say and then return here. SEO is an area that very popular and Google actually offer some sound advice in their guidlines.
Links
- What do you want to achieve with your website?
- Can your pages be found?
- Promoting your website
- Website Page Flow
External Sources
- 20-ways-to-promote-your-website - 🔗 - TechRadar.com - this is just an example of the many sites that will tell you how